Description

~The Economic Observer newspaper primarily serving the commercial , financial and related industries in senior decision-making , management and professionals , providing readers with real , valuable business , financial information and analysis to help readers find opportunities to make decisions and to succeed in the competition . Wealth in Chinese society , has the power , with ideas , with the strength of the future class of audience.

  "Economic Observer reported," read rate performance is still in the forefront , the influence extensive. The Economic Observer newspaper reading was 3.2% , covering business people ****5 people , more than major competitive media . In Beijing , Guangzhou and Hangzhou city , " the Economic Observer reported ," the reading rate of the top three list. Relative to the main competitive media, "the Economic Observer newspaper" Business readers exclusive strong, competitive advantage is obvious ; relative to the main competitive media , " the Economic Observer reported ," all have a higher proportion of exclusive readers .

  The Economic Observer newspaper readership characteristics:
"Economic Observer reported," Business readers mature and full of vitality, is the main force of social production and consumption : Readers dominated by men , to young readers aged ****4 majority.
"Economic Observer reported," showing a clear business readership of highly educated , high income, high job characteristics: *9.8% of the readers have a college degree or above, the average annual income readership of *4.8 million, an average annual household income of **4,**0 yuan economic strength, consumption potential. Readers are key positions in the company , the board members and the Managing Director / President / CEO / Director ratio reached *3.5% and *9.2% .

  The Economic Observer newspaper reading habits :
"Economic Observer" newspaper readers have a good reading habit , is conducive to effective advertising conveys : more than half of the readers of the newspaper loyal readers , readers read the newspaper continues to deepen , *4.4% of the readers will read the newspaper almost all sections and most of the layout , to ensure continuous newspaper ads , effective communication , they are mainly in the home and office units reading the newspaper , a good reading environment also avoids reading noise.

  The Economic Observer newspaper readers lifestyle :
"Economic Observer reported," the reader to believe advertising, and vulnerable to the impact of advertising ;
"Economic Observer" readers love life , and actively participate in sports and social activities ; love of work , there is a strong sense of professionalism ; They advocate spending , and is a leader in automotive consumer advice ; their stability and maturity in life , although work and life pressures continue to increase, but the current attitude towards work and life are more satisfied ;